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Shanghai, November 4th, 2015 – Salvatore Ferragamo celebrated 20 years salvatore ferragamo shoes kijiji in China last night with the reopening of its Shanghai flagship retailer, and the unveiling for one evening of She’s like a Rainbow – a kaleidoscopic exhibition occasion showcasing the luxurious Italian House’s one hundred-yr ties to the world of cinema.
Superstar and VIP guests together with Tang Wei and Jing Bo Ran attended the reopening of the flagship, positioned in the city’s Shanghai Centre, followed by cocktails and dinner at the Shanghai Exhibition Center. The city’s cultural landmark additionally performed host to She’s like a Rainbow, an exhibition paying homage to 5 of Salvatore Ferragamo’s most glamorous shoppers and muses – Audrey Hepburn, Judy Garland, Sophia Loren, Marilyn Monroe, and Brigitte Bardot – by displaying five Ferragamo’s Creation- the esclusive line of sneakers that reinterprets a number of the well-known archive models Salvatore-designed sneakers the actresses famously wore.
Presented within a series of bold, neon-lit exhibition areas, every iconic shoe was juxtaposed with completely commissioned works by Chinese language pop artist Han Yajuan and contemporary designs from the upcoming Edgardo Osorio for Salvatore Ferragamo capsule shoe assortment, devoted to the five display screen idols and evoking Salvatore’s masterful understanding of color and materials, his dedication to Made in Italy craftsmanship and the inherent glamour of the silver display screen. The exhibition culminated in a retrospective of Ferragamo Chinese language ‘milestones’, those signature designs that retrace the brand’s journey and highlight the numerous artistic and cinematic influences that have impressed its fashion and enhanced its success.
Throughout the dinner, friends watched the premiere of a playful, animated film by acclaimed trend illustrator Megan Hess that channels the spirit of those self same 5 shoe creations and gives a vivid homage to the shoemaker to the stars – past, present and future. The film can now be viewed online as part of the 100 Years a hundred Days season, an ongoing digital platform celebrating the one hundred year parallel stories of each Salvatore Ferragamo and Hollywood.
Mr. Ferruccio Ferragamo, Chairman of Salvatore Ferragamo, commented: “My father was a dreamer, an adventurer and a pioneer. China at all times held an incredible fascination for him and Shanghai was the country’s first metropolis during which we opened our doors 20 years ago. We celebrate this important milestone as an homage to a rustic that has given us so much and with which we have now a robust affinity.”
Mr. Michele Norsa, Chief Government Officer of Ferragamo, remarks “From the instances of Marco Polo and the Silk Highway, China has enjoyed a particular relationship with Italy. salvatore ferragamo shoes kijiji From the start of our relationship within the early nineteen nineties to at present, we are actually current in 40 cities with practically 90 shops in mainland China.