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January 24, 2015
Salvatore Ferragamo’s 100 Years In Hollywood
Celebs headed to the iconic brand’s not too long ago renovated Rodeo Drive retailer Wednesday evening to rejoice the anniversary of Salvatore Ferragamo’s arrival in town of Angels.
Celebrating 100 years since Salvatore Ferragamo himself landed in Los Angeles to make shoes for actresses like Marilyn Monroe, Audrey Hepburn and Rita Hayworth, the brand’s Rodeo Drive retailer opened its doorways on Wednesday evening with a celebrity-laden cocktail occasion. Highlighting a whole ferragamo shoes 2015 retailer overhaul pioneered by architect William Sofield, the placement now showcases men’s and women’s prepared-to-put on, shoes and luggage ensconced in luxurious salons, offering loads of privacy for A-record customers.
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Demi Moore (with daughters Tallulah and Scout Willis in ferragamo shoes 2015 tow), Freida Pinto, Camilla Belle, Kiernan Shipka, Angela Lindvall and Cody Horn were only a few of the stars who stopped by to give their congratulations to leather product director James Ferragamo, artistic director Massimiliano Giornetti, CEO Michele Norsa and Fulvia Ferragamo.
James summed up the evening: “For us, Hollywood is where it all started. It was necessary for my grandfather to create unique sneakers for movies and celebrities who turned his clients. This is the perfect location to create one thing totally different than all the other stores. We actually curated all of the completely different detailing and materials just like the wood and marble. Consideration to detail is what Ferragamo is all about.”
Belle, sporting a dramatic eye-shadow look and clad head-to-toe in Ferragamo from the fall 2015 assortment, gushed concerning the model. “I have a really long and lovely relationship with Ferragamo and Massimiliano, and that i all the time need to have the ability to help when i can. It’s just an iconic model, an iconic house with the family still behind it, and I’m so blissful to be right here.”
While Moore rapidly was whisked into the again of the shop by BFF Eric Buterbaugh (who was internet hosting an intimate dinner for the Ferragamos and some select guests after the occasion), Shipka caught up with Rumer and Tallulah Willis, who had been making an attempt on a pair of fur-trimmed Man_wearing_red_shoes platform sandals. Rumer and Tallulah gushed about how much they admired Shipka, who gave us her ideas on the brand: “They remain so basic, yet nonetheless so modern and unique and edgy at the same time.